Digital and social media marketing workshop held at ASCO

Even though the new media is no more new to digital citizens, the differentiation of tools and toys of digital and social media is still in undefined terms to them. ASCO students plan their career options in the field of digital and social media as the industry in growing day by day in India. 

Amity School of Communication organized a one-day workshop on digital and social media marketing on 15th October 2016 at Seminar Hall, ASCO. Mr. Faisal Haq, AVP Operations, WATConsult handled sessions. 

Faisal Haq sharing his ideas

Mr. Faisal Haq covered advanced level of digital and social media marketing with special attention to Google platforms. He explained the nexus of Google AdWords and AdSenses which control the major shares of digital media scene. He also discussed various case studies which helped students to learn in depth of social media marketing. 

The workshop ended with student assignment, where student groups presented their proposal for a digital media marketing. The workshop finished with a positive note where students are left with fresh ideas to implement in coming days of student and professional life. 

One of the groups proposing their idea

Mr. Faisal Haq and participants with Prof (Dr) Manish Verma, Director, ASCO